New Chinatown

Liverpool has the oldest Chinatown in Europe, and this bold new £200m vision that takes its inspiration from Shanghai will transform it into a key destination.

I lead the project from concept to completion, overseeing all aspects of the production in a tight schedule. We created a series of still images and a short film, and building on the architect's inspiration from a traditional Chinese Dragon, we did the same, developing a stylised, geometric dragon that became a strong and powerful identity.
We collaborated with local composers to create a bespoke and atmospheric soundtrack that played an integral part in creating a visceral film, taking inspiration from traditional Chinese culture whilst adding a contemporary twist and pace to pay homage to the dragon.
More information can been seen on the New Chinatown website - newchinatownliverpool.com
Client: BLOK
Music: Evan Day
Production Co: Uniform
Produced at Uniform

You may also like

Manhattan Loft Gardens
2012
Emmy
2012
'Stop-motion Style Animation' Tutorial
2014
Aeron Chair
2008
Virtualisation
2009
SOA #AD4
2013
Philosophy Film
2011
Moet & Chandon
2012
E4 World
2013
E4 EStings 2015
2015
Back to Top